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Syron Design Wins 4th Consecutive Neptune Award

Syron Design Wins Neptune Award for Design & Marketing Excellence for the Fourth Year in a Row.


New York, N.Y. – February 29, 2015 – Syron Design, a corporate branding & interactive agency, is proud to announce that it has been honored with a 2016 Neptune Award for marketing excellence by Marine Marketers of America (MMA). The Neptune Awards were presented by the National Marine Manufacturer’s Association (NMMA) on February 11th at the Miami International Boat Show.

Syron Design won the following 2015 Neptune Awards:

Best Event Marketing or Sales Promotion: for the “Designated Skipper Program”, designed by Syron Design and Sea Tow Services International Inc., for the nonprofit Sea Tow Foundation.

The foundation’s Designated Skipper Program seeks improve boating safety by encouraging boaters to help prevent BUI (Boating Under the Influence). By asking boaters to “Take the Pledge” to Designate A Sober Skipper, the Sea Tow Foundation has launched a cross platform marketing campaign, including social media, print advertisements, video, and promotional products to aid in the distribution of helpful reminders about the dangers of boating under the influence.

Syron Design is proud to be a part of this important program designed to help keep everyone on the water safe. BUI claims an average 111 lives each year, a statistic we all hope to reduce through the Designated Skipper program.

Thank you to the Marine Marketers of America for recognizing this program and Sea Tow Services International and the Sea Tow Foundation for their continuing dedication to boating safety.

Neptune Award Winner ~ Third Year in a Row

Syron Design Wins Neptune Award for Design & Marketing Excellence for the Third Year in a Row


New York, N.Y. – March 3, 2015 – Syron Design, a corporate branding & interactive agency, is proud to announce that it has been honored with a 2015 Neptune Award for marketing excellence by Marine Marketers of America (MMA). The Neptune Awards were presented during the National Marine Manufacturer’s Association (NMMA) State of the Boating Industry Breakfast on February 12th during the Miami International Boat Show.

“There were 122 entries in 14 categories, our largest field ever,” said Wanda Kenton Smith, president of MMA. “There was great diversity ­entries came from companies large and small, sail and power, from insurance to fishing tournaments and everything in between. The standard of work overall was very high, and in the seven years of the Neptune Awards, this was the toughest competition yet.”

Syron Design won the following 2015 Neptune Awards:

Best Regional/Local Marketing: the Sea Tow Foundation for “Life Jacket Loaner
Program”, designed by Syron Design for Sea Tow Services International Inc.

Syron design is honored that the Marine Marketers of America has recognized and supported this innovative program designed to put a life jacket on every child in need. Sea Tow Services International continues to be an innovative industry leader in boating safety. “Congratulations to Kristen Frohnhoefer, Sea Tow Chief Administration Officer and Vanessa Krauss, Sea Tow Marketing Director for their dedication, passion and insight,” said Colleen Syron, Owner & Creative Director for Syron Design.

 

Syron Design begin documentary of injection drug researchers in rural Puerto Rico

Syron Design begins a documentary of
injection drug researchers in rural Puerto Rico


Lincoln, NE. – January 15, 2015 –  “Injection Risk Networks in Rural Puerto Rico” is funded by the National Institute for Drug Abuse (NIDA). Principal investigators, Kirk Dombrowski, Bilal Khan, and Juan Carlos Reyes.

The project investigates HIV and Hepatitis C risk among injection drug users in central rural Puerto Rico and ultimately, aims to use this research to reduce the spread of HIV and Hepatitis C in Puerto Rico by identifying effective prevention strategies. Between 2014 and 2019, the team will interview more than 600 people who inject drugs and ask them about their risk behaviors, injection risk partners, and about their lives in rural Puerto Rico. Each participant will also complete a rapid HIV and Hepatitis C test. The analytical portion of the project involves simulating risk social networks on a regional scale, and testing the simulation effects of a range of interventions.

As the Communications Director for the project, we want to capture every aspect of this significant research. We flew down to Puerto Rico to document the training of the field team. We spent two days interviewing, observing and collecting background footage that will serve as the basis for a series of documentaries about the not only the process of how to conduct a large research project project but also how collaboration between research and design can bring about social change.

 

The photo above is Roberto Abadie talking about the project and his motivation for HIV and Hepatitis C research.

Needles scattered on the ground of a shooting gallery

Needles scattered on the ground of a shooting gallery

Image above is of needles scattered on the ground of a shooting gallery three blocks from the office.

Syron Design with 3 National Awards

Syron Design Wins Three Neptune Awards For Marketing Excellence from Marine Marketers of America

Friday, February 21, 2014

New York, N.Y. – February 21, 2014 – Syron Design, a corporate branding & interactive agency, is proud to announce that it has been honored with three 2014 Neptune Awards for marketing excellence by Marine Marketers of America (MMA). The Neptune Awards were presented during the National Marine Manufacturer’s Association (NMMA) State of the Boating Industry Breakfast on February 13th during the Miami International Boat Show.

Seventeen independent judges from all sectors of the marine industry scored the entries for the MMA’s Neptune Awards, which recognize the very best marketing work in the North American marine marketplace.

Syron Design won the following 2014 Neptune Awards:

  • Best National Magazine Advertising (Series) for “Benefits of Sea Tow Membership”, designed by Syron Design for Sea Tow Services International Inc.
  • Best Digital Newsletter for “Sea Tow News”, designed by Syron Design for Sea Tow Services International Inc. in collaboration with Turnkey Communications & Public Relations, Inc.
  • Best Email Blast for “Sea Tow Trial Membership Program”, designed by Syron Design for Sea Tow Services International Inc.

“We are honored that the Marine Marketers of America has recognized our membership benefits advertising campaign, along with two of the methods we use to communicate with our valued Sea Tow members,” said Kristen Frohnhoefer, Sea Tow Chief Administrative Officer. “Congratulations and many thanks go to Colleen Syron of Syron Design and our talented Sea Tow marketing team.”

“It is such an honor to be the Agency of choice for Sea Tow Services International since 2008. Thank you!” ~ Colleen

Syron Academic Publishing announces our first book!

Syron Design is thrilled to announce a new subsidiary, Syron Academic Publishing. Today we are happy to announce our first book, Culture Politics by Dr. Kirk Dombrowski is available in print and on Kindle.

Culture Politics traces the history of indigenous land claims in Southeast Alaska. Based on three years of residence and over two decades of research and writing, Culture Politics lays out how Native land claims in Alaska came about, and why they have proven so divisive for many Alaska Native communities. Reframing and going beyond Dombrowski’s earlier book, Against Culture, the current volume looks in depth at the trials and tribulations of subsistence hunters and fishers in villages like Hydaburg, Kake, Klawock, and Hoonah. Each of these communities has faced the same onslaught of timber harvesting and the collapse of the local fishery. Some have grown as a result, while others have shrunk. And some have spawned radical Pentecostal churches that have taken a stance against Native culture. Reactions like these are surprising, more so when they are most stridently advocated by Natives themselves. This book describes why this is so, and traces these processes back to the Land Claims process itself.

Culture Politics is aimed at both popular and academic audiences. While the social and political processes it describes are complex, the language of the text is intended for ordinary adult readers. Those interested in Native American affairs, the history of Alaska, or the effect of environmental development on northern communities will find much to appreciate in this compelling, first-hand telling of life on the edge of America.

For more coverage read the announcement on the University of Nebraska’s website »

January 9, 2014

Successful photoshoot in Charlotte

After a foggy start Syron Design and photographer Jeremy Frechette completed three long days of photography including portraiture, bass fishing, a custom boat build project and the 30th Anniversary Celebatory dinner at the NASCAR Hall of Fame.

Many thanks to everyone at Sea Tow – but especially Vanessa, John, Joseph and Ryan. And as always millions of thank yous to Jeremy for bringing our brand to life through is amazing photography.

 

Colleen Syron joins the University of Nebraska

The Hixson-Lied College of Fine & Performing Arts hires three designers to build a new design curriculum

July 31, 2013 – The Hixson-Lied College of Fine and Performing Arts welcomes the following new faculty this fall:

Stacy Asher is Assistant Professor of Art and will be teaching in visual communication. Asher is dedicated to the study of visual culture and the creation of social art, which engages the public in reflecting how people exist in public space. She has previously taught at the University of San Francisco, San Francisco State University, Ohio University, the University of Dayton and Metropolitan State College of Denver. She earned her M.F.A. in design from the California College of the Arts, and has collaborated on the design of several, large, outdoor signage campaigns for HIV prevention, as well as the promotion of the cultural arts in San Francisco.

Colleen Syron is Assistant Professor of Practice in Art and will be teaching in visual communication. Syron has worked as a creative director in New York City and has designed for organizations like The Wall Street Journal, Dow Jones, IBM, Merrill Lynch, GE, Pfizer, Merck Pharmaceuticals, Nextel and the Robert Wood Johnson Foundation. She has designed everything from boutique wine bottles to the rebranding of international corporations. Her experience includes work at print design firms, PR agencies, interactive design agencies, advertising agencies and strategic branding companies. She received her master’s degree at the School of Visual Arts and has taught there and at Parsons School of Design.

Aaron Sutherlen is Assistant Professor of Art and will be teaching in visual communication. Sutherlen began his career creating printed collateral for restaurants and hotels for the Walt Disney World Resort, before transitioning into merchandise and package design for the various properties, including the Disney Cruise Line. This experience strengthened his understanding of retail and merchandise graphic design, which evolved into art direction and conceptual design for the Abercrombine and Fitch, Co. He earned his M.F.A. from Savannah College of Art and Design.

University of Nebraska Lincoln »

Syron Design wins two National Awards

Congratulations to the 2012 Neptune Winners

2012 Neptune Awards were presented to the following companies in these categories:

Best National Magazine Advertising (Series):
Sea Tow Services International for “Mobile App Ad Series” created by Syron Design

Best Consumer Mobile App:
Sea Tow Services International for “Sea Tow Mobile App” created by Syron Design

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