Syron Design was founded in 2008 when Colleen Syron left New York City agency life to start her own firm. With years of experience in studio, agency and running in house teams, Colleen leverages the breadth and depth of her expertise to achieve broader impacts for select clients. The company specializes in identity, branding, advertising and interactive with a personal passion for social justice, design thinking and building authentic brands.
Rooted in analytics our research methodology includes quantitative, qualitative, ethnographic and UI/UX research. We turn data insights into measurable results.
BRAND & IDENTITY
Branding is more than a name, logo or slogan. At the heart of branding is identifying and communicating strategic positioning and product differentiation that engages your customers.
Today’s dynamic markets and changing technologies require advertising to richly include print, video, audio formats across all traditional and digital platforms.
The nature of interaction design is engagement. We use personas, user scenarios and experience maps so that every interaction moves closer to satisfaction.