Strategy - Creativity - Experience

Strategy

WHAT WE DO
About

ABOUT US

Syron Design was founded in 2008 when Colleen Syron left New York City agency life to start her own firm. The company specializes in identity, branding, advertising and interactive.

STRATEGY

Rooted in analytics our research methodology includes quantitative, qualitative, ethnographic and UI/UX research. We turn data insights into measurable results.

BRAND & IDENTITY

Branding is more than a name, logo or slogan. At the heart of branding is identifying and communicating strategic positioning and product differentiation that engages your customers.

ADVERTISING

Today’s dynamic markets and changing technologies require advertising to richly include print, video, audio formats across all traditional and digital platforms.

INTERACTIVE

The nature of interaction design is engagement. We use personas, user scenarios and experience maps so that every interaction moves closer to satisfaction.

"IF YOUR WORK APPEALS TO EVERYONE, IT MOVES NO ONE."
- JAMES VICTORE -
About
Our Team

OUR TEAM

We are a small nimble team that partners with great firms like Big Apple Interactive, Blue Tube Interactive and Brenda Smith & Associates.

CollenS2019

Colleen Syron

Creative Director, Brand Strategist & Owner
KirkK2019

Dr. Kirk Dombrowski

Partner, Researcher & Brand Voice
EmilyT2019

Emily Phuc Tran

Graphic Designer and Illustrator
Our Team
Services

OUR SERVICES

RESEARCH AND MEASUREMENT

• Competitive Benchmarking
• Market Analysis
• Quantitative Research
• Qualitative Research
• Design Thinking Workshops

BRAND STRATEGY

• Brand Purpose
• Mission, Vision, Values
• Brand Positioning and Tagline
• Brand Messaging
• Brand Voice and Verbal Guidelines
• Brand Values and Behaviors
• Brand Architecture and Portfolio Strategy
• Company and Product Naming

BRAND IDENTITY

• Corporate Identity
• Logo and Visual System
• Literature System
• Brand Guidelines
• Marketing Templates
• Signage and Environmental Design

ADVERTISING

• Advertising
• Media Buying/Placement
• Outdoor/Point of Purchase
• Corporate Storytelling
• Branded Film Production
• Documentaries
• Rich Media Advertising
• Google Studio
• Google Adwords

INTERACTIVE DESIGN

• Persona Development
• Content Strategy
• User Experience Design
• Usability Studies
• Information Architecture
• Content Development
• Website Design and Development
• Brand Asset Management

INTERACTIVE MARKETING

• Digital Strategy
• Salesforce Journey Mapping
• Social Media Marketing
• Infographics
• Email Marketing
• Rich Media Advertising

Services
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INDUSTRIES SERVED

EDUCATION

RECREATION

HEALTHCARE

RETAIL

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Services

OUR CLIENTS

Services
work

Our Work

We believe our work speaks for itself. Browse our most recent projects below
and enjoy our handmade work with love for every detail.

Plant Single Cell
Plant Single Cell Laboratory
Worlds of Connections
Nebraska Irreverent Warriors
Sacred Sweets
Sea Tow Services International
Bedell Cellars
Race Rock Oyster Company
North Fork Potato Chips
Brecknock Hall
Belle Maison
work
clientsclients

LET'S WORK TOGETHER

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